Bachelors (BA) in Global Business

This major offers a 60-semester-hour course of study, designed for students who have a strong desire to work in companies or situations that are directly related to global commerce. In addition to providing the basic core of business knowledge, this major will focus on the applications of these areas that are unique to global enterprises. Students are given the opportunity to complete part of their major classes through the International Business Institute program. This is a 10-week summer experience that students would normally complete between their junior and senior years. Students are also required to complete an internship with a global business or company. Like other majors in the College of Business, it requires completion of the general business core and COMM 100 Introduction to Communications as well as specialized courses.

Degree Outcomes

Graduates with a BA in global business will:

  • Articulate global business and international management theories, concepts, principles, skills and practices, including comparative economic and political systems as these define business practices in a particular geography
  • Develop and enhance the student’s own intercultural awareness and the impact that international differences in economic, political, cultural and technological systems may have on business and management practices
  • Evaluate the pressures, benefits and challenges of globalization and develop the ability to identify ongoing global trends that need to be taking into consideration for effective business decision making across borders
  • Evaluate, analyze and integrate information from a variety of sources and develop the ability to find relevant cross-border information that may not be readily accessible
  • Demonstrate effective writing and presentation skills in a multicultural setting
Special General Education Requirements
COMM 100 Introduction to Communication 3

Major Requirements

Business Core (42 hours)
ACCT 271 Principles of Financial Accounting 3
ACCT 272 Principles of Managerial Accounting 3
BUSN 110 Introduction to Business 3
BUSN 240 Statistics for Business and Economics 3
BUSN 290 Business Ethics 3
BUSN 360 Business Law 3
BUSN 486 Strategic Management 3
BUSN 491 Senior Capstone — Strategy and Planning 1
BUSN 492 Senior Capstone — Strategy and Implementation 2
ECON 201 Principles of Microeconomics 3
ECON 202 Principles of Macroeconomics 3
FINC 260 Business Finance 3
GBSN 300 Global Business 3
MGMT 260 Principles of Management 3
MKTG 260 Principles of Marketing 3
Global Business Core (18 hours)
Option 1
ECON 461 International Trade 3
ECON 462 International Finance 3
INTL 230 Introduction to International Affairs 3
MGMT 440 International Management 3
MKTG 340 Global Marketing 3

Students must choose one of the following courses:
GBSN 399 Cross-Cultural Study 3
GBSN 475 Field Experience 3
COMM 420 Intercultural Communication 3
ECON 370 Global Political Economy 3
FCSC 310 Food, Culture, and Society 3
SOCI 310 Cultural Anthropology 3

Option 2
Students may opt to complete coursework through the International Business Institute (IBI) during the summer.
GBSN 340 Comparative Economic Systems 3
GBSN 460 International Trade and Finance 3
GBSN 480 Global Business Strategy 3
INTL 230 Introduction to International Relations 3
MKTG 340 Global Marketing 3

Students must choose one of the following courses:
GBSN 399 Cross-Cultural Study 3
GBSN 475 Field Experience 3
COMM 420 Intercultural Communication 3
ECON 370 Global Political Economy 3
FCSC 310 Food, Culture, and Society 3
SOCI 310 Cultural Anthropology 3
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