George Fox University | Offices and Services | Marketing and Communications | How to Start a New Advertisement

How to Start a New Advertisement

Advertising

All George Fox advertising is created and managed by the marketing office. We provide initial consultation, research on vendor selection, pricing and ad placement information, and consultation on messaging and design creation. We also create a schedule for your project; design the ad and provide proofs; submit a purchase request; and send your ad to the selected media. Samples of past or current marketing ads can be viewed on these pages.

How to Start a New Advertisement

Ad orders may be submitted to the marketing coordinator (ext. 2135) or online.

Deadlines

Minimum timelines for submitting ad requests are outlined below and may vary depending on publishers' deadlines.

Newspaper Ads
  • New ad creation: four to six weeks. Refer to the creating a new publication section.
  • Existing ad with changes needed: two- to four-week range.
  • Existing ad with no changes needed: one to two weeks.
Magazine ads
The timeframes listed below extend beyond publication's ad submission deadline. Generally, one to two months prior to the publication date.
  • New ad creation: four to six weeks prior to the publisher's material due date. Refer to the creating a new publication section.
  • Existing ad with minimum changes needed: two to four weeks prior to the publisher's due date.
  • Existing ad with no changes needed: two weeks prior to the publisher's material due date.
Radio ads: Radio spots are sold on a first-come, first-served basis, and there are many variables to the cost. Reserving ad space early will help to ensure the desired time spot and the best price.

It may be helpful to consult with the marketing coordinator to learn the variable options with radio advertisings.
  • New: four to six weeks. Producing a new radio spot follows the process found in creating a new publication. The radio station will record the ad.
  • Rerun of existing spots: two weeks.

Contact the marketing coordinator for unusual circumstances regarding these timelines and your marketing needs.

For more information, contact Carla Williams, marketing coordinator, at ext. 2135.

This page was last updated 4-4-2008 15:07:59.
For questions or comments about this page, please email the webmaster.