Marketing
Major: Marketing
Catalog: 2012-2013
*See MyGFU Academic Requirements for correct list of classes to meet requirements
**Class offered on alternate years. Adjust schedule as necessary. See department advisor for additional information.
**Class offered on alternate years. Adjust schedule as necessary. See department advisor for additional information.
| Recommended Course Schedule Guide | |||||
|---|---|---|---|---|---|
| First Year | |||||
| Fall Semester | Spring Semester | ||||
| BUSN 110 |
Introduction to Business | 3 | BUSN 240 |
Statistics for Business and Economics | 3 |
| GEED 130 | First Year Seminar | 1 | ECON 202 | Principles of Macroeconomics | 3 |
| WRIT 110 | College Writing | 3 | COMM 100 | Introduction to Communication | 3 |
| HHPA 120 | Lifelong Fitness | 2 | *HIST GE Requirement | 3 | |
| *MATH GE Requirement | 3 | *Natural Science GE Requirement (6-8 sem credit hrs) | 3 | ||
| BIBL 100 | Bible Survey | 4 | |||
| Total Semester Credits | 16 | Total Semester Credits | 15 | ||
| Cumulative Credits | 16 | Cumulative Credits | 31 | ||
| Second Year | |||||
| Fall Semester | Spring Semester | ||||
| ECON 201 | Principles of Microeconomics | 3 | ACCT 272 | Principles of Managerial Accounting | 3 |
| ACCT 271 | Principles of Financial Accounting | 3 | FINC 260 | Business Finance | 3 |
| MKTG 260 | Principles of Marketing | 3 | MGMT 260 | Principles of Management | 3 |
| *Natural Science GE Requirement (6-8 sem credit hrs) | 3 | BUSN 290 | Business Ethics | 3 | |
| *LITR GE Requirement | 3 | *BIBL/RELI GE Requirement | 3 | ||
| *HHPA GE Requirement (activities class) | 1 | ||||
| Total Semester Credits | 16 | Total Semester Credits | 15 | ||
| Cumulative Credits | 47 | Cumulative Credits | 62 | ||
| Third Year | |||||
| Fall Semester | Spring Semester | ||||
| GBSN 300 | Global Business | 3 | BUSN 360 | Business Law | 3 |
| MKTG 300 | Consumer Behavior | 3 | MKTG 340 | Global Marketing | 3 |
| *Social Science GE Req (3 cr hrs) | 3 | RELI 300 | Christian Foundations | 3 | |
| *Fine Arts GE Requirement | 3 | *Global and Cultural Understanding GE Requirement | 3 | ||
| *Global and Cultural Understanding GE Requirement | 3 | *Humaities GE Elective Requirement | 2-3 | ||
| Electives | 3 | ||||
| Total Semester Credits | 18 | Total Semester Credits | 15 | ||
| Cumulative Credits | 80 | Cumulative Credits | 95 | ||
| Fourth Year | |||||
| Fall Semester | Spring Semester | ||||
| BUSN 491 | Senior Capstone | 2 | BUSN 492 | Senior Capstone | 1 |
| BUSN 486 | Strategic Management | 3 | MKTG 420 | Marketing Communications | 3 |
| MKTG 450 | Marketing Research | 3 | MKTG 480 | Marketing Management and Strategy | 3 |
| MKTG 485/475 | Field Experience or Approved Marketing Elective |
3-6 | *MKTG approved elective | 3 | |
| Electives | 3 | GEED 490 | Senior Capstone | 3 | |
| Electives | 2 | ||||
| Total Semester Credits | 16 | Total Semester Credits | 15 | ||
| Cumulative Credits | 111 | Cumulative Credits | 126 | ||
| Total Credits for Degree | 126.0 | ||||
NOTES:
WRIT 110 may be waived with a verbal SAT score of 670 or higher. Math requirement may be waived with a math SAT score of 600 or higher.