Bachelors (BA) in Global Business

Overview

This major offers a 60-semester-hour course of study, designed for students who have a strong desire to work in companies or situations that are directly related to global commerce. In addition to providing the basic core of business knowledge, this major will focus on the applications of these areas that are unique to global enterprises. Students are given the opportunity to complete part of their major classes through the International Business Institute program. This is a 10-week summer experience that students would normally complete between their junior and senior years. Students are also required to complete an internship with a global business or company. Like other majors in the College of Business, it requires completion of the general business core, as well as specialized courses.

Degree Outcomes

Graduates with a BA in global business will:

  • Articulate global business and international management theories, concepts, principles, skills and practices, including comparative economic and political systems as these define business practices in a particular geography
  • Develop and enhance the student’s own intercultural awareness and the impact that international differences in economic, political, cultural and technological systems may have on business and management practices
  • Evaluate the pressures, benefits and challenges of globalization and develop the ability to identify ongoing global trends that need to be taking into consideration for effective business decision making across borders
  • Evaluate, analyze and integrate information from a variety of sources and develop the ability to find relevant cross-border information that may not be readily accessible
  • Demonstrate effective writing and presentation skills in a multicultural setting

Major Requirements

Complete the following:

Accounting is the language of business. This course provides an introductory overview of accounting from a user perspective. Its purpose is to give students a basic understanding of the logic behind the principles of accounting, enabling them to prepare, read, analyze, and interpret financial statements for the purpose of decision making. Prerequisite: BUSN 110 and Sophomore standing or above.
This course is a continuation of ACCT 271. It emphasizes the uses of accounting data by management to make both planning and control decisions. Students will continue to analyze financial statements to assess a company's liquidity, profitability, capital structure, and stock market ratios. Students will also develop operating budgets and use them to evaluate performance. Cost information will be classified by behavior, and allocated under a cost-beneficial system that assists managers in using relevant costs for decision making. Prerequisite: ACCT 271 Principles of Financial Accounting.
This introductory survey will examine the major functional areas of business and afford the student an opportunity to consider this major as a path to a career. Emphasis is given to contemporary business concepts, in particular, and examination of business as a field for stewardship.
A practical application of personal financial management and an introduction to the field of financial planning. Topics include money history, stewardship, budgets, loans, spending, housing, insurance, investments, and retirement. Prerequisite: Business and economics majors only.
Statistical procedures with applications in management and economics. Emphasis on the development of a basic knowledge of the statistical tools available for analysis of problems and decision making. Prerequisites: MATH 180 College Algebra or higher math course, or an SAT math score of 620 or higher or an ACT score of 28 or higher.
This course is designed to prepare students to meet the ethical challenges facing employees in modern business and nonprofit organizations. The course will address moral issues at every organizational level - personal, interpersonal, group, and system wide. Topics will include identifying personal mission and values; developing character; faith in the workplace; ethical perspectives, moral reasoning, and decision-making formats; ethical organizational communication and influence; ethical group behavior and leadership; and the creation of ethical organizational climates. Prerequisite or Co-requisite of BUSN 110.
Covers the legal aspects of common business transactions. Includes the law of contracts, agency, negotiable instruments, and other phases of private law.
The study of administrative policy and strategy in organizations. Emphasis is placed on the integration and inter-relationships of functional business areas (accounting, economics, finance, marketing, and management) for the purpose of developing an organizational-wide perspective. Students learn a model of strategy formulation and implementation and, through analyzing cases, apply this model to a variety of institutional settings. Prerequisites: MGMT 260 Principles of Management, MKTG 260 Principles of Marketing, FINC 260 Business Finance, ACCT 272 Principles of Managerial Accounting, and senior standing.
An introduction to the macro aspects of the social science concerned with the allocation of resources. Consideration is given to the fundamental principles of the economy as a whole, dealing with economic data, behavior, and theory at the aggregate level of the economy. The course studies topics such as government spending, taxation, and monetary policies, as well as events and issues in the global economy. ECON 211 and ECON 212 are complementary courses; however, it is preferred that ECON 211 be taken first.
An introduction to the micro aspects of the social science concerned with the allocation of resources. Consideration is given to the fundamental principles governing production, distribution, consumption, and exchange of wealth. The course studies the behavior of microeconomic units such as individuals, households, firms, and industries. ECON 211 and ECON 212 are complementary courses; however, it is preferred that ECON 211 be taken first. Prerequisites: Students must have completed MATH 180 College Algebra or higher math course, or an SAT math score of 620 or higher or an ACT score of 28 or higher.
An introduction to the finance function of a business entity. Specific topics to be studied include capital budgeting, cost of capital determination, sources of financing, leverage and its effect on the profits and risk of business, and managing the asset mix and capital structure of a business. Prerequisites: ACCT 271 Principles of Financial Accounting, ACCT 272 Principles of Managerial Accounting (may also be a co-requisite), ECON 211 Principles of Macroeconomics and college level statistics course 200 level or higher. Students who've taken PSYC 240 or SOCI 340 must also complete MATH 150 or higher, or have a SAT math score of 620 or higher or have an ACT score of 28 or higher.
The importance of thinking globally and understanding the legal, technological, political and economic differences that affect business practice are explored through readings and projects. The focus is on the global changes that are impacting national sovereignty, regionalization, and the balance of economic and political power. Prerequisites: ECON 211 Principles of Macroeconomics and MGMT 260 Principles of Management.
A study of the theory and practice of management. The course involves discussion and application of areas such as social responsibility, strategy, problem solving, communication, change, job performance, and financial/operational controls. Prerequisite or Co-requisite of BUSN 110 Introduction to Business
Study of the marketing concept, consumer demand and behavior, and marketing functions of the firm. The objective is to understand the development of marketing channels, products, prices, and promotion strategies. Prerequisite or Co-requisite of BUSN 110 Introduction to Business

Global Business Core: Choose Option (18 hours)

Complete the following:

Course provides an overview of international trade and finance. Trade theory is applied to understanding the direction of trade flows, the impact of trade barriers, and the role of bilateral and multilateral trade negotiations. The international finance portion of the course will consider the balance of payments, foreign exchange rates, and the globalization of financial markets. Throughout the course attention will be paid to global and national institutional arrangements which determine and influence trade and financial flows. Prerequisites: ECON 211 Principles of Macroeconomics and ECON 212 Principles of Microeconomics.
This course provides an overview of the field of strategic global business and its central concerns in order to develop an understanding of the global dynamics of an industry as well as the competitive position of a given firm within that industry and the underlying international market forces that shape competitive strategy. The course will focus on global strategy frameworks and review applied and theoretical fields within the discipline. Cross-cultural understanding, adaptation and communication is explored as a critical component for successful global strategy efforts. The course includes a 2-3 week study abroad component in an international setting. Additional course fee is required. Prerequisite: MGMT 260 Principles of Management
An introduction to the core issues and problems that affect the entire world, including threats to security such as war and terrorism, the rise of globalization, the persistence of inequality between rich and poor countries, and the degradation of the environment. (Identical to INTL 230.)
Managing and organizing global operations, with attention to both multinational corporations and nonprofit organizations. Consideration will be given to the strategy and structure of international business, the practices of international commerce, the challenges of living and working in other cultures, and career development in a global context. Prerequisite: MGMT 260 Principles of Management.

Choose two of the following:

6 hours required
This course offers in-depth discipline specific cross-cultural study designed to enhance the intercultural emphasis of various academic majors. The course includes class meetings followed by travel to various locations throughout the world. Students will use core disciplinary knowledge to serve, learn and interact with other cultures. (Offered in May Term. Students must meet eligibility requirements.) Additional course fee is required.
Supervised experiences in businesses, nonprofit organizations, and public agencies. Pass/No Pass.
This covers communication as it affects and is affected by language and culture. Topics include contextualized use of communication within speech communities, intercultural effectiveness, cultural communication theory, competent intercultural experiences in co-cultures (ethnic, gender, intergenerational, deaf, etc.) and global cultural groups. A student may not earn credit for both the lower-division and upper-division versions of this course.
This course introduces students to causes and consequences of 'the wealth of nations.' Students will learn theories of economic growth and poverty alleviation. Topics to be covered include: globalization, education, international trade, holistic conceptions of development, and the role of institutions. (Identical to INTL 370 and SOCI 370.) Prerequisite: ECON 212 Principles of Microeconomics
A comparative study of world societies and their ways of life.

Complete the following:

A survey of the major economic systems, including the underlying ideological foundations and institutional arrangements. The major theoretical aspects of various types of systems are covered in terms of political economy and their central organizational features. Special attention is given to changes and developments in the former Soviet Union and Eastern Europe. The European Union is covered in depth along with the major Asian economies of China and Japan. Offered at the International Business Institute.
A survey of the analytical and institutional aspects of international trade and finance. The historical and contextual elements are the foundation for the examination of current theoretical and empirical approaches to international economic and financial relations. Major areas of emphasis include international finance, international trade, and regional economic integration. Special attention is also given to the issues of globalization and the problems of economic development. Offered at the International Business Institute.
This course is intended to integrate the field experiences and presentations by guest faculty and practitioners in the area of international business management with the reading and academic work including the recent developments and literature in this field. Students will be expected to prepare analytical reports on the various firms and institutions visited on the field seminar. Major topics covered in this course include: the role of the multinational firm in the global economy; international and global business strategy; cultural adaptation and organizational behavior in the global firm. The discussion of ethical values and issues in global management will also be included in this course as well as in the other courses. Offered at the International Business Institute.
An introduction to the core issues and problems that affect the entire world, including threats to security such as war and terrorism, the rise of globalization, the persistence of inequality between rich and poor countries, and the degradation of the environment. (Identical to INTL 230.)
This course will expose the student to marketing strategies and activities that enable organizations to be competitive in the global economy and market. This course will enable the student to understand how to target global markets and how to manage and lead in the global marketing effort. Students in this course will have the option of participating in a Juniors Abroad trip that will examine marketing in three different global markets. Prerequisite: MKTG 260 Principles of Marketing.

Choose one of the following:

3 hours required
This course offers in-depth discipline specific cross-cultural study designed to enhance the intercultural emphasis of various academic majors. The course includes class meetings followed by travel to various locations throughout the world. Students will use core disciplinary knowledge to serve, learn and interact with other cultures. (Offered in May Term. Students must meet eligibility requirements.) Additional course fee is required.
Supervised experiences in businesses, nonprofit organizations, and public agencies. Pass/No Pass.
This covers communication as it affects and is affected by language and culture. Topics include contextualized use of communication within speech communities, intercultural effectiveness, cultural communication theory, competent intercultural experiences in co-cultures (ethnic, gender, intergenerational, deaf, etc.) and global cultural groups. A student may not earn credit for both the lower-division and upper-division versions of this course.
This course introduces students to causes and consequences of 'the wealth of nations.' Students will learn theories of economic growth and poverty alleviation. Topics to be covered include: globalization, education, international trade, holistic conceptions of development, and the role of institutions. (Identical to INTL 370 and SOCI 370.) Prerequisite: ECON 212 Principles of Microeconomics
A comparative study of world societies and their ways of life.